Thursday 23 May 2013

Samsung is king of the Android castle in Q1


Reports from 2013's first quarter have indicated that Samsung is reigning supreme when it comes to profits. With a total operating profit of $12.5 billion for the entire smartphone industry, Samsun managed to capture about 43% or $5.3 billion US.  However, when compared to the Android market alone, Samsung was the undisputed glory child bringing in almost 95% of the over-all Android market. In dollars and cents, Samsung helped themselves to  $5.1 billion US dollars worth of operating profit. 
samsung standard brandline c
All hail the Android king! / © Samsung
Claiming that Samsung boasts an “efficient supply chain, sleek products, and crisp marketing”, senior analysts at Strategy Analytics say it’s no surprise that Samsung is coming out on top of this battle, enabling them to make some calls in regards to how Android is shaped and what the market will look like.
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Samsung captures almost 95% of the Android Market / © Strategy Analytics
As seen in the table above, Samsung lead the pack with a lion’s share of 95% of the profit with LG trailing far behind with 2.5% and the remaining vendors lumped into a pile with 2.7%.
Hot of the heels of this news, it’s no surprise that Google announced it would be selling theSamsung Galaxy 4 with stock Android. With this move, Samsung is posed to wield considerable market power, enabling faster updates and a more widespread distribution of it’s Galaxy products. 
It comes as no surprise that Samsung is leading the Android pack with it's latest innovation in it's Galaxy and Nexus products. What do you expect next to come next from them?

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